
It’s important to communicate thoughtfully with all constituents
That's a reminder from David Cummings, Founder of Atlanta Tech Village and also Founder and Chief Executive Officer of Atlanta Ventures.
David Cummings, Founder of Atlanta Tech Village and also Founder and Chief Executive Officer of Atlanta Ventures, writes in a recent column about the importance of timely but also relevant communication for start-up Founders.
“Regular updates, as well as past board decks and strategy documents, are some of the most informative resources when doing due diligence on a start-up, whether you’re a potential investor or a potential mentor,” Cummings writes. “One of my favorite pieces of advice is to ask for these historical documents and use them to look for trends, thoughtfulness, and how an entrepreneur thinks. The goal isn’t to find perfect updates from the last three years; rather, it’s to look for evolution and maturation of thought. It’s to see if the entrepreneur articulates both what has gone well and what hasn’t.”
He concludes with this advice: “The big idea is that updates are one of the best ways to connect with all constituents, from employees to partners to mentors to investors. For some entrepreneurs, this can be a calling card that helps differentiate them from others in the market.”
The full column can be found here.
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