Stories of Technology, Innovation, & Entrepreneurship in the Southeast
Events for December 2024
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Brandcamp
August 5 @ 9:00 am - 12:00 pm
Knoxville Entrepreneur Center will open up applications for our Brandcamp Program – a one-day Day Camp hosted in-person each summer, led by marketing and branding experts.
Brandcamp leads local Knoxville companies through a series of class sessions and activities to help business owners and founders understand the process of brand planning, including market research, the development of a brand platform, customer discovery and the exploration of the customer journey, persona-based messaging, and channel planning.
The objective of this program is to provide business owners and founders with a deep understanding of the importance of brand planning and to equip them with the necessary tools and skills to develop a brand plan that will help set their companies up for success.